First-Week Sales Projections for Tory Lanez’s ‘Love Me Now?’
First-Week Sales Projections for Tory Lanez’s ‘Love Me Now?’ :Despite being stacked with big-name features, it appears Tory Lanez‘s third studio album will fail to take the No. 1 spot.
Hits Daily Double reports Love Me Now? is projected to move between 38,000 and 43,000 equivalent album units within its first week. Out of that figure, only 5,000 to 6,000 will come from traditional sales.
If the projections are accurate, Love Me Now? will mark the Toronto artist’s lowest-selling opening week. His 2015 debut alum I Told You debuted at No. 2 with 52,000 album-equivalent units (32,000 in pure album sales) in its first seven days. Lanez’s sophomore effort, 2018’s Memories Don’t Lie, also debuted at the No. 2 slot, earning 54,000 album equivalent units, of which 15,000 were in traditional sales.
Love Me Now? delivers 15 tracks with guest appearances by Meek Mill, Trippie Redd, NAV, 2 Chainz, PnB Rock, and more. During a September interview with the L.A. Leakers, Lanez explained his approach to the album as well as the ways he modified his creative process.
“I specifically chose this project just to work with whoever I felt like working with,” he said. “And to not even overthink the project. Most of my albums, I’m stuck on it for a long, long time. This one I was just like, ‘Yo, I feel free. Let’s put it out.'”
As far as new releases go, Andrea Bocelli’s Si is on course to debut at the top of the chart with 110,00 to 125,000 units. Pentatonix will trail Lanez with their holiday album, Christmas Is Here!, which is projected to move 11,000 to 14,000 in its first week.